I have recently started to be more interested in upgrading my skills for search engine optimization. This category will contain my learnings in this area. The problem with starting reading about new things is that most of the articles contain lot of abbreviations and sometimes without their full forms, you might loose the essence of what they really are talking about. Most people might already be familiar with these, but I am listing most of them just as a good starting point for anyone starting to read:
- SEO
- Search Engine Optimization
- SEM
- Search Engine Marketing
- PR
- Page Rank
- CPC
- Cost Per Click
- PPC
- Pay Per Click
- CTR
- Click-trough Rate
- Landing Page
- A Keyword focussed page designed to convert
- “Above the fold”
- First screen of page visible.
- SERP
- Search Engine Results Page
- ROI
- Return on investment
If there are some more that you know off, please add them in the comments section.
